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Front page of securities daily: vigorously boosting consumption is the focus of current macro policy. The front page article of securities daily points out that consumption is the ballast stone for stable economic operation. In recent years, China has issued a series of policies to promote consumption, which has brought vitality to the consumer market; The rapid development of some emerging consumption patterns has brought new growth points to the consumer market. However, we must also see that residents' consumer confidence still needs to be enhanced. Therefore, it is necessary to take multiple measures simultaneously, constantly consolidate the foundation of consumption growth, enhance residents' willingness and ability to consume, and promote the sustained recovery of the consumer market. First, increase residents' income through multiple channels and improve their spending power. Income is the primary factor that determines consumption. With income, residents have the confidence to spend. Therefore, on the one hand, it is necessary to increase residents' property income through multiple channels and enhance residents' consumption ability and willingness; On the other hand, it is necessary to increase support for key groups and enhance the overall consumption capacity. Second, further support the trade-in of consumer goods. Third, promote the upgrading and expansion of service consumption.Guotai Junan: A shares are expected to go out of the New Year's market. Recently, Guotai Junan's 2025 strategy meeting will be held in Shenzhen. The conference made an in-depth discussion and comprehensive outlook on the hot topics of market concern and the investment strategy in 2025. Fang Yi, chief strategist of Guotai Junan, said in an interview that the bottom of the A-share market has emerged, which is optimistic about the prospects of China stock market. The key driving force for the market to start comes from the decline of risk-free interest rate and the boost of risk preference. After a long period of continuous adjustment, the pessimistic expectation and microstructure of A-shares are fully clarified, and the positive signal of decision-makers to steady economic growth and support the capital market is an important cornerstone for the upward revision of long-term expectations and the elevation of the bottom of the stock market. Looking forward to the A-share market in 2025, Fang Yi said that there is still room for the optimistic policy expectation at the end of the year and the beginning of the year, and A-shares are expected to go out of the New Year's market. However, in the case of rising geopolitical conflict risks, the stock index may face a staged headwind. However, as the market stabilizes and revises the economic and policy expectations, the stock index is expected to strengthen again in the second half of 2025. (shanghai securities news)Adobe's performance guidance fell less than expected by more than 9% after hours. Adobe gave disappointing performance guidance for fiscal year 2025, highlighting concerns that this creative software giant may be subverted by emerging startups based on artificial intelligence. The company said in a statement on Wednesday that it expects revenue of about $23.4 billion in the fiscal year ending November 2025. Earnings per share excluding some items are expected to be $20.2-$20.5. Analysts expect an average revenue of $23.8 billion and adjusted earnings per share of $20.52. Adobe, known for its software for creative professionals, is adding generative AI functions to its applications, such as embedding its proprietary model Firefly into products such as Photoshop. Adobe released an AI tool for making videos at the annual user conference in October, which has been embedded in the editing application Premiere and is gradually being promoted to the public. Adobe shares fell more than 9% in after-hours trading.

Market News: The U.S. Court of Appeal rejected the diversified disclosure rules of Nasdaq's board of directors.Morgan Stanley upgraded the rating of Shandong Gold H shares to over-allocation, with a target price of HK$ 22.20.Reminder: Please pay attention to the employment report of Australia in November (including the number of employed people and unemployment rate) at 08: 30 (Beijing time below); ② At 16: 30, the Swiss National Bank announced the interest rate resolution; ③ At 17: 00, the International Energy Agency (IEA) released the monthly crude oil market report; ④ 21:15 The European Central Bank announced the interest rate resolution (including main refinancing rate, deposit convenience rate and marginal lending rate); ⑤ PPI in November in the United States at 21: 30, and the number of people applying for unemployment benefits for the first time in the week of December 7; ⑥ 21:45 European Central Bank President Lagarde held a press conference; 7 Broadcom released its performance report after the US stock market closed.

Microsoft expects to accrue about $800 million in impairment charges related to GM Cruise in the second fiscal quarter, and Microsoft expects to accrue about $800 million in impairment charges in the second fiscal quarter, which is related to the company's minority equity investment in GM Cruise. This will have a negative impact of about 9 cents on Microsoft's earnings per share in the second quarter.CICC: The CPI of the United States rose as scheduled in November, but it did not hinder the interest rate cut. CICC released a research report saying that the CPI and core CPI of the United States both rose to 0.31% in November, which was basically in line with the market and its expectations. For the post-election policies, if the immigration and tariff policies are too radical, it will bring pressure to inflation at the end of next year, which will have an impact on the market and even the mid-term elections. Therefore, before the mid-term elections, due to the "realistic constraints" of inflation, the inflation policy will be faster, but the scope may be limited, while the growth policy will be faster, and then the overall assets will still be positive. According to the difference between the natural interest rate and the real interest rate, CICC estimates that after the interest rate cut in December, there may still be two or three interest rate cuts in 2025, with the end point of interest rate cut at 3.5-3.75% and the center corresponding to long-term US debt at 3.8-4%.Morgan Stanley upgraded the rating of Shandong Gold H shares to over-allocation, with a target price of HK$ 22.20.